The UTP Podcast

The 1 Investment that Almost Guarantees $1 Million Dollars

There are very few things you invest in that guarantee success in the longterm and that one thing is your investment in yourself and your skillset.

Tips for Tips

How to make the most of every sale.  

Booking Events

How we book events - best practices that we've learned over the years.

You Become What You're Around

You are the sum of the 5 people you spend the most time with.  In this episode we go over how to determine if your friends are pushing you forward or holding you back.

Break-A-Way Banners

This is a quick episode about a popular product most don't know we sell - break-a-way banners!  

No such thing as a side hustle...

You only have so much effort to give in a day... this was a concept that took a long time for us to learn... How is it that everyone on earth has the same 24 hours in a day, yet some people get way more out of it than others.

Compare Effort, Not Results

Are you putting in the effort?  We are the result of our actions and in this episode I discuss what we can do to level up our own effort.

Monday To Do List

This is how we structure our Mondays.  We hope this helps you build a better week!

Pricing - why it is important and what most people get wrong

When I see someone selling a poster for $25, I simply smile and thank them. Why? Because I know that at that price, they'll never be a real competitor on a national level—they won’t have the margins to scale or survive the inevitable challenges like a rainout weekend. Pricing is one of the most delicate aspects of any business, yet many fail to grasp its true importance. Consider how you perceive companies that offer low prices. Do you associate Walmart or Dollar General with high-quality items? There's a reason Saturn went out of business while Tesla thrived selling $100,000 vehicles. It’s not what you might think. In this episode, we explore the critical role of pricing in shaping the perception of your brand, the sustainability of your business, and why getting it right is essential for long-term success.

Plan B - Don't leave home without it

Having a backup plan is crucial in any business, especially when unexpected challenges arise. Whether it's a printer going down, software failing, or rain threatening to derail your event, being prepared can save you thousands of dollars and countless headaches. In this episode, we emphasize the importance of anticipating potential problems and having a solid Plan B in place. From dealing with delayed frames to handling sudden downpours, we'll share strategies to ensure you're ready for anything. This episode is all about staying ahead of the curve, so when things inevitably go wrong—and they will—you'll be prepared to lead your team through it with confidence and efficiency.