Make it harder to say no than yes

In Make It Harder to Say No Than to Say Yes, we dive deep into the strategies that make saying "yes" the easiest choice for your customers, clients, and team members. Whether you're selling posters, taking photos that people actually want to buy, booking events when a director seems impossible to get a hold of, or holding your staff accountable and making sure they show up on time, we'll show you how to apply a universal principle that works across all areas of your business.